What Freddy Adu is Doing During Tomorrow’s US -Ghana Game A PR company sent me this… does Adu drink organic or polluted milk I wonder? A pity young Adu...
Good news! ESPN’s World Cup ratings are up The World Cup is being seen by more and more Americans. The TV ratings on ESPN 2 have more...
Beckham’s Blue Suede Shoes Beckham’s new Adidas’ +Predator DB Lion shoes have something like England’s three lions logo on the blue boots- except...
A few thoughts on the Germany- Costa Rica opener As Zach points out- that Adidas ball can fly. It is going to be a goalkeeper’s nightmare but it...
ESPN’s coverage of the World Cup: A tip of the hat ESPN’s pair of experts Eric Wynalda and Julie Foudy worked well together in the opener. It’s a good team...
I Want My World Cup TV: The Schedule Here’s a list of the games from FIFA. And here’s a handy wallchart from the BBC. But where do...
Hungry for Soccer, Yet? Lynne from the learn-english-network.org took this delicious photo. Are you hungry for soccer yet?
Ball History: Which Ones Have you Kicked? I never have kicked a TELSTAR – I like its classical looks. Its the design I like the most-...
Video Ad: Pepsi Sumo Soccer – Aaaargh This one made me groan… Roberto Carlos and David Beckham actually agreed to do this?!
Video Ad: Mastercard & Carlitos This is the Argentinian answer to Guarana Antartica’s “Maradona in a Brazil shirt” ad… The best player in Brazil...
Video Ad – Ronaldinho, Robinho & Roberto Carlos OK, it is just an ad, but you get a good feeling from it anyway! I’m ready for the...
Video Ad: U2’s ESPN Plug One of my favorite ads to date: Not everything about the world cup is as uplifting. For example, cruzeiro...
Philips: “The Simple Game” – Not! All I can say is why do they bother? This is the type of “agency-driven” advertising which does nothing...
WSJ: Nike versus Adidas The Wall Street Journal picks up on the Adidas versus Nike battle for soccer supremacy. Stephanie Kang...
Phorpa:The Tibetan version of the World Cup It is not just Catholic priests who look to the World Cup to find their raison d’etre. But Tibetan...
Going Green at the World Cup From a press release… At least they’re trying: As global excitement over the 2006 FIFA World Cup reaches fever...
Goleo goes Bankrupt A German stuffed toy manufacturer that has exclusive rights to produce the official World Cup mascot — Goleo VI,...
Video: Pepsi in the Biergarten Pass the Hähnchen ‘pon the left hand side… What was the agency thinking?
Escape to Victory: We’ve come a long way, USA! Remember schmaltzy Escape to Victory. The soccer movie by John Huston with a beefed up Sly Stallone playing the...
Pele:The Autobiography Simon and Schuster, UK has just published Pele’s autobiography. We all know Pele, the legend, the player. But in...
Vinnie Jones, soccer player grabs Gazza’s attention One of the well known toughs in movies throughout the world. I saw his film debut in Lock, Stock,...
Movie Trailer: Once in a Lifetime Back in the day. It was the New York Cosmos that brought soccer to America, leading with Pele –...
Celebrity soccer ads – money down the drain? Not even 10 percent of those surveyed could say that Ballack is a spokesman for sporting goods maker Adidas....
Adidas Grows Soccer Sales From the WSJ: Adidas-Salomon AG of Germany raised its soccer-related sales outlook ahead of this year’s World Cup tournament,...
Video: A Better Ad from Nike To counter Humberto’s low-brow ad in the previous post, here’s a far better ad from Nike:
Why is soccer good for you? Start your toddler early In a study done by scientists at Louisiana State University published in Pedatric Physical Therapy (April 2006) it was...
Only in Texas: “Name that Cannon” The Texans can’t be without their guns, even at soccer games… FC Dallas General Manager Michael Hitchcock and Houston...
Gatorade Ad versus reality – videos Here Gatorade takes us out to the ball-game in this cute advertisement: And here’s the reality: The beautiful game...
Blame it on the boots! It may not be Nike’s fault, but now they’re being blamed for the Rooney injury by Liverpool’sCraig Johnston: “These...
Ronaldinho to sell computers in China FC Barcelona have signed an agreement with Chinese computer giants Lenovo to work together over the next six months...
Video: Ronaldo – Not Red Bull Here’s a “red meat” ad for Brahma Beer, the “official beer” of the Brazilian team. Cruzeiro – tell us...
Ciao Italia! The UBS Geeks Predict Italian Victory The geeks at UBS Wealth Management Research have caught World Cup fever, and have made some interesting predictions about...
Julie Foudy starts a soccer academy Julie Foudy, the hard running veteran of women’s soccer is starting an academy that will teach soccer skills and...
The most expensive Red Bull ever! Alecko Eskendrian of DC United after being voted as MLS player of the week was fined $250 yesterday for...
Video: Roberto Carlos in a Funny Pepsi Ad We had to go back to the last World Cup to find a funny ad from Pepsi:
Ghana’s World Cup Anthem The official Ghana anthem is ‘Faith in the Black Stars’ by a six man group called G-Force. Morons! The...
Another Soccer War: Adidas vs. Puma This soccer war has endured over six decades: Adidas versus Puma. A brilliant article by Ruth Elkins of the...
e- Bay in the news again: Fraudsters are using it to profit The Germans have printed 3.07 million tickets for the World Cup and it has already been oversubscried 20 times....
MLS All Stars vs Chelsea August 5, 2006. The score? Chelsea 5, MLS All Stars 1. That’s my prediction. But the MLS will make...
The Humiliation: Red Bull Style The real story is that only 8,475 fans showed up at Giants Stadium to watch DC United demolish the...
Advertising Lunacy: Spiegel Interviews FIFA’s Gregor Lentze Read this and see how messed up FIFA is. This is NOT Joga Bonito as they say at Nike....
The e-Bay Ticket Debacle FIFA messes up again. Why they can’t figure out how to didtribute tickets is beyond me. Now they’re up...
World at Your Feet? Verdict: It Stinks You’re the first in my life To make me think That we might just go all the way And...
Mastercard, Visa and FIFA: Let the lawsuits begin! In a lawsuit filed Thursday, MasterCard has asked the U.S District Court in Manhattan to stop FIFA from allowing...
More $ for FIFA: Global Sponsor #6 Emirates Airline said today it has signed an eight-year, $195 million deal to become a global sponsor of FIFA,...
Soccer Models: Giorgio Armani started it all Christiano Ronaldo models Pepe Jeans We all know that David Beckham and Victoria Adams have a big empire, with...